Homeboyz Radio has officially terminated the services of veteran journalist Shaffie Weru, Neville Muysa and Disc jockey Joe Mfalme.
The Radio Africa Group-owned Radio in a statement announced that the move was taken after the remarks of the trio were deemed to endorse and promote gender violence.
Terming the terminations ” right thing to do” further stating that it took the decision following a comprehensive assessment of the alleged comments that appeared to endorse gender-based abuse.
The media house decision comes just hours after East Africa Breweries Limited ( EABL) announced that it was pausing advertisement on programmes associated with the presenters.
In a statement EABL said it had expressed its disappointment to Radio Africa Group about the conduct of the presenters who were hosting the morning drive show ‘ The Lift-Off’.
“Beginning Thursday, March 26, EABL paused all forms of advertising on all programmes related to these presenters. As a precondition to revert to our advertising partners, we have asked RAG to conduct due diligence in the selection of presenters and embed a robust consequence management plan on those that do not abide by the code of conduct, ” EABL said in a statement .
The trio found themselves in trouble when a video of them making insensitive sentiments on the plight of a lady identified as Eunice Wangari who was pushed from the 12th floor of a building by a man she met on social media went viral.